We recently published a post about style guides. But if you’re wondering, why bother? We have some answers for that too. Perhaps the most important answer is a short one: It helps your organization protect its brand, whether nonprofit or for-profit. Consider...
oThere are many reasons to hire a project manager to complete projects on time and on budget. Project size doesn’t matter; even small projects can benefit when existing staff don’t have the bandwidth to manage them. Here are some primary reasons for hiring this...
When was the last time you Googled something? How long did it take you to decide some websites weren’t right for you? Website visitors take an average of 15 seconds or less to decide to leave a site and look for another one. If your site’s analytics show that most...
Hands down, the largest factor in what content costs is the amount of time it takes to produce it. That doesn’t necessarily mean that a short article or blog post will automatically be less expensive than a longer case study or whitepaper, though. That’s where other...
If you’ve needed to get estimates for print and/or web design work, you know that estimates can vary greatly. That’s because numerous factors affect the bottom line. This also explains why experienced web designers won’t just quote a price off the top of their...
