by Amy Rea
One service Solberg Creative offers is a somewhat nebulous-sounding piece: Community Engagement. What does that mean? It can take a wide variety of forms. In general, it’s activities that help connect our clients with the communities around them. It’s...
by Amy Rea
It’s a common question: What does content creation cost? It seems like there should be a simple answer: This many words, that many pages, here’s the $$. But it’s not quite that simple. There are multiple factors involved, including length, of course,...
by Amy Rea
Everyone has things they’re really smart about. Most people understand that there are times it’s better to bring a professional in than attempt doing something they don’t understand or have the training or experience to accomplish. For example, I love my dog Daisy...
by Amy Rea
I’m a big fan of style guides and have been for my entire career. I think overall, they help organizations create a sense of professionalism and convey a uniformity that doesn’t jolt the reader with missteps. (You can find more of my general thoughts about style...
by Amy Rea
Carrie Stolar is Solberg Creative’s marketing strategist, project manager, and event planner. As if that wasn’t enough to keep her busy, she has a passion that drives her out of bed at unholy hours of the morning: She coaches adult swimming through her association...
by Amy Rea
When we say that Solberg Creative does event planning, we don’t necessarily mean any kind of event. Fun as they are, we don’t plan birthday parties (largely because we don’t work with clowns. Or ponies). But if you’re looking for help with corporate or charity events,...
by Amy Rea
When approaching graphic design, it’s crucial to understand who your audience is. The colors and fonts you choose, the amount of white space you need, the types of images you might add are all influenced by who’s likely going to view them. That’s especially true when...
by Amy Rea
And, perhaps most importantly, we know when we’re not the experts. Why does that matter? Because we want to make sure all the work we do is accurate and reflects up-to-the-minute research and data. Especially in our work involving education, whether we’re educating...
by Amy Rea
If you live in the Upper Midwest, you’re probably all too familiar with the late winter/early spring additional season known as pothole season. Potholes occur for a number of reasons, but one of the most common is the winter/spring thaw/freeze cycle. It’s been...
by Amy Rea
The recent arrival of Valentine’s day reminded us of love and passion, and the different things we all love. So we thought this month we’d explore things that those of us at Solberg Creative love. While we’re all happily married, we thought we’d take a different...